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PRoject:

Holiday & Specialty Cards

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Client:

Entertainment Cruises

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DescRiption:

This is a collection of holiday and special occasion cards that I have done for Entertainment Cruises over the past few years. Since these cards aren’t used to promote the company I get a chance to break from brand and get creative.

One of the challenges is that Entertainment Cruises has 29 vessels scattered throughout the US in 10 different cities and the design has to fit everybody. If a skyline is used it has to be created generic enough to represent each city. If a boat is used it also has to be generic enough to fit most of out vessels.

The most challenging thing about the holiday cards is that the creative is usually scheduled for the middle of July or August. Not the most inspirational time of year to be thinking about the holidays.